Print-Production

Print Advertising is Making a Comeback – Take Advantage Using Production Printing

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Although we like to think of this as “the digital age,” print media (specifically, print advertising) is becoming increasingly relevant again. It’s a comeback story a decade in the making. After over 10 years of decline, traditional print media is gaining speed again. Production printing, digital printing systems, and in-house commercial printing set-ups bring big benefits to businesses. Today’s consumers are drowning in digital advertising; print media is a creative way to push through an oversaturated digital market.

 

Production Printing
An in-house production printer can save your company time and money, with the added bonus of flexibility. By printing your materials in-house, you will maintain complete control of all of your printing projects. This gives you valuable flexibility with deadlines, materials, quality, and any other print-related aspect that fits into your budget. Infomax Office Systems offers production printing equipment from top brands such as Canon and Lexmark that can help both small and high-volume print shops. Some of Iowa’s most trusted companies utilize Infomax to accommodate all of their printing needs.

For those businesses with high-volume needs, an in-house production printer is a great option to reduce your costs while enhancing your printing capabilities. With this type of printing set-up, there’s no longer a need to rely on outside vendors to carry out your printing needs.

 

Digital Printing Systems
Digital printing systems utilize high-quality inkjet or laser printing technology. In comparison to traditional offset printing, these technological printing advancements allow for significantly faster turnaround times and higher capacity levels. The utilization of this impressive technology provides businesses with fast, high-quality printing outputs at a surprisingly affordable rate.

Tangibility, credibility, and branding are just a few of the key attributes of print media. It’s time for your organization to take advantage of this exciting trend. Infomax Office Solutions offers production printing devices that enable you to create your own in-house commercial printing, pieces which are great for events, print campaigns and so much more. Contact the Infomax team today for more information on how production printing will allow your business to boost its printing efforts.